TSMC chip price increase adds new cost pressure for Apple

TL;DR: 9to5Mac reported on July 21, 2026, that TSMC is increasing chipmaking prices, adding new cost pressure for Apple after Apple had already raised prices on most of its products and was expected to raise iPhone prices again in September 2026.

9to5Mac reported on July 21, 2026, that TSMC is increasing chipmaking prices, adding new cost pressure for Apple. The report links the change to Apple’s broader pricing pressure after earlier product price increases.

According to the report, Apple had already increased the prices of most of its products after saying it could no longer absorb higher memory costs. The report also said iPhone price increases were expected when Apple launches its 2026 iPhone models in September.

The article said many observers viewed Apple’s earlier price increases as likely to be permanent, despite Apple saying it was working to address the cost issue. The report said TSMC’s chipmaking price increase could worsen Apple’s pricing pressure.

Related questions

• What did 9to5Mac report about TSMC on July 21, 2026?
• Why had Apple already increased prices on most of its products?
• When were additional iPhone price increases expected, according to the report?