Verizon launches Simplicity plan, bundle and loyalty programme

Verizon launched a new entry-level mobile plan, a fixed-mobile bundle, and a loyalty programme, according to Telecompaper.

TL;DR

• Verizon introduced a new entry-level mobile plan called Simplicity.
• Verizon also launched a converged fixed-mobile bundle.
• Verizon added a new loyalty programme as part of changes to its go-to-market strategy.

Telecompaper reported that Verizon launched a new entry-level mobile plan called Simplicity. The report did not provide pricing, data allowance, or launch date details beyond the announcement.

Telecompaper also reported that Verizon launched a converged fixed-mobile bundle. The report described this as part of Verizon's ongoing overhaul of its go-to-market strategy, but it did not include further product terms or market availability details.

Telecompaper said Verizon launched a loyalty programme alongside the Simplicity plan and the fixed-mobile bundle. The source did not name the loyalty programme or provide details on rewards, eligibility, or timing.

Related questions

• What is Verizon's new Simplicity mobile plan?
• What fixed-mobile bundle did Verizon launch?
• What details has Verizon provided about its new loyalty programme?