Samsung is pitching operators on how to run AI on the networks they already have instead of ripping out existing kit. According to the company, operators that virtualised early now sit on software-based infrastructure that can host AI workloads with minimal new hardware, cutting both capital and operating costs.

The approach leans on automation and observability: software monitors network behaviour, feeds data into AI systems, and then pushes intelligence back into the network to tune performance and reliability. Rather than a wholesale redesign for 5G or future 6G, Samsung argues operators can layer AI onto current virtualised platforms, using what is in place to support new services and more efficient operations.

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