Samsung led European smartphone market in 2025, Apple and Honor grew the most in the Top 5
Samsung shipped 46.6 million smartphones in Europe (excluding Russia) in 2025, taking a 35% share and the top spot in the market, according to research firm Omdia. Apple followed with 36.9 million units and 27% market share, while Xiaomi ranked third with 21.8 million shipments and 16%. Motorola came fourth with 7.7 million units and 6% share.
Honor entered the European Top 5 for the first time, shipping 3.8 million devices for a 3% share. Among the leading brands, only Apple and Honor grew their European shipments compared to 2024, rising 6% and 4% respectively, while the rest declined.
More from Business
UAE-based operator group e& said Group CEO Hatem Dowidar will leave his post after six years in charge, ending a tenure marked by structural change an
Meta has signed a multiyear agreement to buy millions of Nvidia processors to run its next phase of AI infrastructure, extending a relationship that a
Liberty Global will acquire Vodafone Group’s 50 percent share in their Dutch joint venture, VodafoneZiggo, taking full control of the company. The dea
Liberty Global, Telefónica and InfraVia have agreed to buy Substantial Group, the UK fibre network operator better known as Netomnia. The acquisition
Qatar’s Ooredoo Group is creating a separate company, Ooredoo Fibre Networks (OFN), to take over its international connectivity and subsea cable infra
Telkom Indonesia is weighing the sale of a large stake in its data centre subsidiary NeutraDC, aiming to raise about US$1.5 billion, according to repo