AT&T Business Teams Up with Geoforce on Rugged Asset Tracking

AT&T Business is adding Geoforce’s asset tracking tools to its portfolio, giving customers a way to monitor rugged, non‑powered industrial equipment alongside existing vehicle and powered asset solutions on AT&T’s LTE-M network. The deal targets gear that is scattered, remote and hard to wire—such as containers, tanks, trailers and other jobsite equipment—where long-term reliability and coverage matter more than short trials.

Geoforce brings nearly two decades of experience in industrial asset intelligence, with more than 300,000 assets tracked across 110 countries in sectors like oil and gas, construction, military and defense, rail, waste management and equipment rental. AT&T contributes its Tier 1 global network and IoT scale, which analysts such as Transforma Insights rank as enterprise-ready. Both companies frame the collaboration as a response to customers moving from pilot IoT projects to standardized, carrier-backed platforms that plug into long-term procurement, connectivity and support models.