Reliance Jio has further closed the gap with Bharti Airtel on active subscribers in November, bringing the difference to its lowest level yet, according to analysts. Brokerage firm Jefferies said Jio outpaced Airtel in net additions of active users for the ninth month in a row, highlighting a steady shift in market momentum.

The trend suggests Jio is gaining traction not just in total SIMs, but in subscribers who actually use their connections regularly. Airtel, which has long led on active user share, now faces tighter competition as Jio continues to add more engaged customers month after month.

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